HONOR UCF

1. Hold yourself to a higher standard
2. Think reputation not intimidation
3. Reputations last lifetimes

If UCF ever was a sleeping giant, it’s certainly awake now. And while we are getting the attention we deserve – in academics, research and athletics – we want to take full advantage of this PR opportunity. As the face of the university, you can do a great deal to improve our reputation by interacting with fans in a way that makes everyone proud.

People don’t form first impressions – they get anchored in them. Don’t let our visitors get anchored in the wrong impression of UCF.